Sunday, March 30, 2008
Closer to the Dream
Sunday, March 23, 2008
The Importance of Blog Design
Because of this, blogs are also being used as internet marketing media. Before, internet marketing is done by placing banners and links on popular websites, such as news and information sites. Links were also included on newsletters and marketing letters sent to the members of their mailing lists.
Many people spend time reading blogs. People read their friend's blogs, their favorite author's blogs, blogs on topics that they are interested in, and blogs on product reviews. With the increasing popularity of blogging, it is even feared that people rely on blogs to get the latest news.
While getting news reports from blogs isn't reliable, some people look for product reviews through blogs. In some cases, this is more dependable. While it is true that some media persons are being paid to write good reviews about a certain product, blog writers write about their actual experiences on products and services from a company.
Since there are many people who read and start their own blogs, blogs are a good medium to market a product. With the increasing blog traffic means increase in product sales.
Blog traffic can be increased by joining affiliate programs and sites, which will list your blog under a certain search category or name. You can also have your blog advertised in popular websites. This, however, will cost some money and is not advisable if you have just started blogging.
A writer who has just launched his/her blog will want as much traffic as possible to increase advertisements on the site. Also, some advertisers pay every time their link is clicked or the page that has their link is viewed.
When you have increased traffic on your blog, you should try to keep you visitors coming back and recommending your blog to friends and colleagues.
This can be done by having informative or amusing content and good blog layout and design. You may develop your blog's content or you can also acquire the services of a web content writer to provide you with the blog articles.
The blog's layout and design also plays a big role. While most of the companies offering free blog hosting offer pre-selected templates, there are also some that allows customization that if you utilize this feature correctly can increase your blog's traffic.
Here are a few tips to make your blog stand out from the millions of blogs out there that have standard designs.
* Customize the banner
The banner usually has the most generic designs that are common to the blogs from a blogging company or service.
You can personalize this banner by having a graphic with the dimensions of the banner. You can also edit the graphic so that it will also include the title of your blog.
In this case, you can create your own graphic or you can purchase professional looking graphics online for less than $10.
* Personalizing photos
Of course, most of the photos that you will be posting will be your own. However, if you don't customize the photos before posting them, you may miss maximizing the enhancing benefits graphics can add to the page. Adding photo borders can help the photo stand out from the page.
It can also add to the design of your blog. You can choose a standard border or you can also create your own border which can be associated with your blog's templates.
* Add a favicon
Don't you think sites with icons on the address bar before the website's URL are cool? Many people do. These favicons add a professional look to the URL. These easy to do using photo or graphic editing softwares.
* Check out blog templates, layouts, backgrounds, textures and skins from sites
There are sites that offer free blog templates, layouts, backgrounds, textures and skins. You can make use of these so your blog will not look generic like most of the blogs hosted by the service provider.
* Include RSS feeds
This is a cool way to inform people with newsreaders about your blog headlines. Tutorials on RSS feeds are available on the internet.
* Audio makes your blog more personal
Not only does audio personalizes the blog; it can also keep your visitors coming back. You can try having streaming radio stations, mp3 file or playlists loading with your blog.
* Advertisements
If you have signed-up with Google Ad-Sense, which I am sure you would like to do, make sure that the ads are conveniently placed that these will not hinder your readers' ease in accessing the information on your blog.
Try using these tips and you can definitely increase and retain traffic on your blog.
Saturday, March 22, 2008
Cash and Pay-per-click Affiliate Programs
To make things much simpler: the affiliate merchant provides a strip of advertisement and pays you when someone clicks on the ad’s link. You can get a commission of $0.10 to $0.30 for every click, but it sometimes it can go higher depending on your merchant affiliate. Sometimes, merchants require a quota ($1.4 for every 1000 clicks). Plus, you can get discounts from your merchant affiliates if you happen to like their products too. You can just kick back and relax while your website is generating cash. Sounds easy, doesn’t it?
What is PCC Affiliate Program?
PPC means pay-per-click, wherein you get in partnership with an affiliate company that literally pays you for every click. There are actually two types of PCC affiliate programs – those who pay a commission based on the number of clicks and the other based on the sales. The pay-per-click scheme is much more popular than pay-per-lead because the affiliate gets paid by just clicking the ad, regardless of whether the visitor buys from the affiliate merchant or not. Plus the chances of a visitor purchasing something from the affiliate merchant are not really that high.
In choosing an affiliate program, read the fine print carefully – some pay-per-click programs get the ratio of the number of people who went to your site and the actual people who clicked on the ad. If you have a heavily targeted website, this can hurt your earnings.
How do I start?
Of course, you need to have a website. Depending on your target audience, choose the best affiliate merchant that is most related to your topic. For example, your website is about Carpentry then you can search for affiliate programs that sell tools used in carpentry.
However, if you don’t have a website, that’s not a problem. You can put up a content site about absolutely anything under the sun like ‘Taking Care of Dogs’ or ‘Decorating your own Home.’ But wait, its not over yet. We are faced by a dilemma – on how to increase traffic! You first need to get internet surfers to see your website, then the ad.
How do I increase my traffic?
First, design your website in such a way that it will attract internet users. A user-friendly site is always recommended so that the customers will know which one to click. Take into consideration the look and feel of the advertisement. If it doesn’t look professional, most likely, users will just ignore it. Place the ad on a strategic location – one where users can see it clearly. Visibility of the ad is always important.
Another way is to post a link to your website in forums, web communities, ezine articles or bulletin boards. However, this method requires a lot of effort – that defeats your purpose of getting easy money in the first place! The key is to do something once and forget about it. It’s like putting your business on autopilot. To maintain you pay-per-click business, be sure to track down site activity, so you are updated on how much money you are making.
Can I make more money?
If you think you can go to the next level, you can try a two-tier affiliate program. This gives you the power to recruit affiliates. Other than the money you get from your website’s clicks, you will also get a percentage of what your affiliate generates. Some companies give 30% to a soaring 50% commission on all referral sales.
Remember, you should be able to manage and monitor your affiliate program. If you can recruit more affiliates, then you can get paid more without even moving a finger! Choose affiliates that can most likely attract more internet users and bring more traffic. You just have to know the right people.
Here's How To Avoid The 3 Most Common Affiliate Mistakes
However, like all businesses, there are lots of pitfalls in the affiliate marketing business. Committing some of the most common mistakes will cost the marketers a large portion taken from the profit they are making everyday. That is why it is better to avoid them than be regretful in the end.
Mistake number 1: Choosing the wrong affiliate.
Many people want to earn from affiliate marketing as fast as possible. In their rush to be part of one, they tend to choose a bandwagon product. This is the kind of products that the program thinks is “hot”. They choose the product that is in demand without actually considering if the product appeals to them. This is not a very wise move obviously.
Instead of jumping on the bandwagon, try top choose a product in which you are truly interested in. For any endeavor to succeed, you should take some time to plan and figure out your actions.
Pick a product that appeals to you. Then do some research about that product to see if they are in demand. Promoting a product you are more passionate about is easier than promoting one for the sake of the earnings only.
Mistake number 2: Joining too many affiliate programs.
Since affiliate programs are very easy to join, you might be tempted to join multiples of affiliate programs to try and maximize the earnings you will be getting. Besides you may think that there is nothing wrong and nothing to lose by being part of many affiliate programs.
True, that is a great way to have multiple sources of income. However, joining multiple programs and attempting to promote them all at the same time will prevent you from concentrating on each one of them.
The result? The maximum potential of your affiliate program is not realized and the income generated will not exactly be as huge as you were thinking initially it would. The best way to get excellent result is by joining just one program that pays a 40% commission at least. Then give it your best effort by promoting your products enthusiastically. As soon as you see that it is already making a reasonable profit, then maybe you can now join another affiliate program.
The technique is to do it slowly but surely. There is really no need to rush into things, especially with affiliate marketing. With the way things are going, the future is looking real bright and it seems affiliate marketing will be staying for a long time too.
Mistake number 3: Not buying the product or using the service.
As an affiliate, you main purpose is to effectively and convincingly promote a product or service and to find customers. For you to achieve this purpose, you must be able to relay to the customers that certain product and service. It is therefore difficult for you to do this when you yourself have not tried these things out. Thus, you will fail to promote and recommend them convincingly. You will also fail to create a desire in your customers to avail any of what you are offering.
Try the product or service personally first before you sign up as an affiliate to see if it is really delivering what it promises. If you have done so, then you are one of the credible and living testaments aware of its advantages and disadvantages. Your customers will then feel the sincerity and truthfulness in you and this will trigger them to try them out for themselves.
Many affiliate marketers makes these mistakes and are paying dearly for their actions. To not fall into the same situation they have been in, try to do everything to avoid making the same mistakes.
Time is the key. Take the time to analyze your marketing strategy and check if youa re in the right track. If done properly, you will be able to maximize your affiliate marketing program and earn higher profits.
Mistakes To Avoid When Using Web Templates
The first obvious mistake you should be aware of is using a template that is very popular. If many people use the same template, your website will not appear unique at all and your credibility as a solid, different website will be tarnished. In other words, you will appear generic just like your next-door neighbours.
To whole point of using a web template is to save time and effort. You just change the title and appropriate details and you're done. The biggest mistake one makes is to customize the template beyond recognisation. While that may be good in the sense that you're creating a unique graphic, you're defying the very purpose of using a web template -- saving time and effort.
However, on the opposite side, if a template you purchase is suitable but some changes must be made to suit your site's theme, then you will have to take some time to make the changes. For example, you can find a very nice template that suits your hobby site except the original designer has put an image of stamps in the header. You can find images of garden plants and spades to replace the stamps for your gardening hobby site. However, do only make the necessary changes and don't redesign the whole template.
In some circumstances, some people simply make the wrong choice of templates. This is a very subjective issue but you have to be careful in selecting templates to suit your audience. Do not choose templates just because they are pretty, choose them because they serve your purpose.
Thursday, March 13, 2008
The SEO's of Pangasinan E
Never trust what you just see because most of the time, looks deceive.
These guys from my hometown ordinarily splatter around the corners of the side streets in our place seem like they have nothing to offer the world. Ordinary men as one would simply simper when you spot them firing their air soft rifles in the war zone in the nearby place called, Baay.
But let me educate you for a moment regarding their prowess because I tell you these men I am referring to are actually the real Extra Ordinary Gentlemen in their rights and fields in the cyberspace.
With his Caucasian look and sappy actuations, you would think that he has earned a good reputation among the betters in the cyber world.
Philip, the “Blackish white” master puppeteer cools himself somewhere along the beach of Lingayen as he literally eat codes and opportunities in his own hub of computers and routers as his “pheobic Jedi” assist him to counter or boost anything that muses him. The search engine algorithms are his breakfast as he rocks them with a flick of his fingers. Technorati’s spiders can crawl every keyword and webpage in the Net but Philip’s “puppeteering” skills is way beyond their control. He is a master of his own right. A gentleman and soft spoken guy who just earned the coveted SEO title in the recently concluded SEO Alibata contest in the Philippines. Want to raise your eyebrows? Forget it. You wouldn’t want to mess with guy. I can assure you that.
Julius, the highly adaptive individual that can master everything that pleases him is highly differentiated compared to the two said guys. He is a literary writer and an educator who can write lightning fast posts beating the ticks of the clock in broad daylight or in the wee hours of the night. He is a self-proclaimed SEO guru who can offer you every savvy trick that can blow your mind in a flash. Julius is the guy to reckon with in the days to come in the world of SEO. More to Julius’ flavor is his good heart that earned my respect beyond all. A good childhood friend indeed!
Oh well, these extraordinary gentlemen are all proud Pangasinenses that make our province swelling with pride and honor. Kudos to you guys! My blackhat is off with you!
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